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Brand Building ~ Coffee Break

If your goal is to eventually make a living from your creative endeavor or to sell work you’ve made, then this brand-building episode is for you!

Many creators in our community including Audrey Jalving, Shannon Billings, Kathy Raabe, Cindi Trippe Wentworth, Colleen Nicoles, exploring audience building options.

In this Coffee Break, we’re sharing our thoughts on why it’s so crucial for creators to share their work and build an audience. Even if you’re unsure if you want to establish a brand, building an audience around your work can help you test the waters.

Conversation Topics: 

  • The importance of promoting your own content
  • Gaining confidence to share your work
  • Sharing your creativity authentically
  • Restaurant analogy for creators
  • Navigating how to “sell” as an artist
  • Marketers, charlatans, and corporations
  • Fear of perfectionism
  • Hiring agencies to market for you

“Branding is about connecting and serving, and it’s about purpose.”

~LeAura Alderson,


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Create the life you want to live, one day at a time.

The Day is the Way.



About the author, Devani

Hey! I’m Devani, a multi-passionate creator who enjoys honing the craft of writing (mostly;)), photography, cooking, podcasting, learning about business, and growing brands. I co-host the iCreateDaily Podcast with LeAura Alderson (my mom), and co-own the iCreateDaily brand. I hope through the content and products we produce, you will be inspired to start, sustain, and succeed in your goals.

My non-business and artistic hobbies include: enjoying a good movie, discovering obscure but epic music, obsessing over The Beatles, and developing fictional stories in my head. My Maltese dog, Caspian, provides an insane amount of creative inspiration by just being his adorable self. #HeWokeUpLikeThat. 😉