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Book Promotion for Fantasy Authors with Joshua Robertson

Today’s guest is Joshua Robertson, a fantasy fiction author whom we first interviewed on episode #9. Joshua has so much going on this year and knows so much about book promotion through conferences and other venues that we wanted to bring him back on the show for an update on his business and book promotion information that may help other authors.

Joshua is a dark fantasy author with fourteen titles under his name, his most prominent series called, The Thrice Nine Legends. He’s not only a writing machine, but a dad to nine children, virtual English teacher to children in China, and of course the husband of author Lilian Oake!


Lilian Oake’s photo of Joshua Robertson standing in their joint booth at the Steel City Con – Pennsylvania’s premier Comic Con!

We got a chance to catch up Lilian last week where she briefly talked about the 40 book conventions they’re attending this year. In this episode, Joshua will be going in-depth in their book business and how both of them are managing their brand building and bookselling.


  • Overview of the past 6-months of Josh’s year
  • Introvert vs Extrovert personality for branding
  • Emotions, meditation, and how it relates to writing
  • Video editing & branding tools
  • 1-3 top strategies Josh has discovered
  • Freelance writing jobs he’s done
  • Josh’s journey with scriptwriting & visions for his work on screen
  • Types of conventions to look into
  • Pros & Cons of large and small conventions
  • How and when you should approach going to conventions
  • Branding is key for sales
  • Advertising, social media, and marketing tips
  • Cover art, booth banners, and brand essentials
  • Artists Joshua works with for covers & brand banners
  • So much more!

This interview is crammed with so many helpful tips, advice, and experiences! Josh and Lilian have gone to a convention every weekend on 2018 (so far!).

Listen on iTunes ~ Listen on Stitcher ~ Listen on Google Play


About the author, LeAura Alderson

Hello! I’m LeAura, a philosopher, autodidactic former homeschooling mom, self development advocate, entrepreneur, author, ideator, web publisher, and podcaster, passionate about helping others achieve their best possible life!

I love people, creating, and good conversations on creativity, growth, development and entrepreneurship. So engaging in creative conversations with interesting guests is one of my favorite things to do.

I've trained and certified in mediation, strategic intervention, marriage and family coaching as well as a fitness trainer, and participated in many courses and workshops over the years as well as ongoing learning of all kinds.

Today, the synergy of creating websites, articles and podcasts, brings together all my favorite things: learning, growth, creating, connecting and contributing. To share these with you is a privilege, that serves my lifelong aspiration to help others.

My personal areas of creativity are in writing, editing, masterminding, ideation and bringing ideas to life through business and entrepreneurship.